EA has tried this before, with predictable results. In 2020, EA Sports UFC 4 included full-screen ads for the Amazon Prime series The Boys that would appear during ‘Replay’ moments. These were absent from the game when it launched, with EA introducing the ads about a month later, thereby preventing them from being highlighted in reviews. It wasn’t long before the backlash led to EA disabling the ads.
Wait, Rogue Leader was Lucasarts and Factor 5. EA didn’t have anything to do with it, did they?
Maybe not, I don’t know if EA was handling Star Wars yet.