What is everyone’s opinions on the sound quality of vinyl?

I understand the collectibility of physical media, and the novelty of owning a vinyl and the machine that plays them. The large art piece that is the case (and often the disc itself). Showing support for your favorite artists by owning physical media from them.

Those are great reasons to collect vinyl.

But a lot of my friends claim vinly is of higher audio quality than anything else, period. This is provably false, but it seems to be a common opinion.

How often have you seen this and what are your thoughts on it?