While AI companions created by generative artificial intelligence may offer a unique opportunity for consumers, the research on their effectiveness is still in its infancy. According to Michael S. A. Graziano, professor of neuroscience at the Princeton Neuroscience Institute, a recent study on 70 Replika users found that they reported overwhelmingly positive interactions with their chatbots, which improved their social skills and self-esteem. However, Graziano cautions that this study only provides a snapshot of users’ experiences and may be biased towards those who are intensely lonely. He is currently working on a longitudinal study to track the effects of AI companion interactions over time and notes that users’ perceptions of a companion’s humanlikeness can significantly impact their experience. Graziano’s research highlights the need for further investigation into the potential benefits and drawbacks of AI companions.

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