- cross-posted to:
- fuck_ai@lemmy.world
- cross-posted to:
- fuck_ai@lemmy.world
Stanford Residential & Dining Enterprises recently used AI to change the races of the students it included in its advertisements. AI was also used to noticeably slim down and alter students’ faces.
On his journey to campus, Stanford student Billy Ramirez ’27 was sent an image he recalled a Stanford photographer taking. Upon closer examination, he noticed that he had been removed from the photo and replaced by a AI-generated black woman.
Source: The Stanford Review.
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I feel like what they did to the person on the left is just as bad, she got replaced, but by another Asian woman, with “better features” or whatever the prompt said to do
White guy got “Chad’d” too. What an awful ad.
I think colleges should be required to state when images are altered or do not represent actual students or locations. They should proudly show real goddamn people and places!
All marketing should.
Any AI use disclosed, and the level it was used. Did it generate the entire photo? Did it replace people or objects in the photo? Was it used to change the setting?
If that info is not included on the advertisement itself, like a QR code linking to a site, that info must be available for at least 1 year after the advertising/marketing ends.
What I really don’t get in particular, is that if you wanted to sell me on studying at Stanford, the original picture would be so much better. That looks like a friend group I’d like to hang out with.
Whereas the AI-generated picture just looks dead-eyed, like some models you hired to smile into the camera and then never talk to each other again. Honestly, it does not even register as people to me and not just because they literally do not exist.
Least problematic but most perplexing: they took away the middle guy’s headphones. WTF is wrong with headphones?
Everything has to be Stanford branded. If you can recognize an accessory by shape, size, or otherwise, it has to be removed.
it’s a corporate town?
It wasn’t just that. It’s a completely different guy in the middle. Maybe the same “beautify” prompt they used on the left person too
My guess is if you edit it enough you can claim the people in it don’t need to sign a release.
What could be more important than cheating and misleading to achieve diversity? They do good work for tech companies too, “we totally have a 50/50 male/female ratio, just look at our company picnic!”
