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There were also “web rings” which basically amounted to crappy HTML snippets you put on your website, and you’d be in a linksharing ring with other sites of similar topic etc. It was supposed to drive traffic between the sites.
Circa this time there were 10,000 teenage kids with nearly identical Dragonball Z sites, hosted on GeoCities, Homestead, or other free services.
This summarizes it pretty well. Two things can be true at once. Reddit sucks ass and I haven’t gone back since the API changes. Simultaneously, the default Lemmy experience is extremely offputting to all but certain subcultures. Not everyone is a antiwork activist, Arch Linux evangelist, open socialist, or actively transitioning. Totally fine that all these groups have their communities, but it gets kinda old seeing 90% of the feed filled with these topics.