Sycophants only need apply

  • jeffw@lemmy.world
    link
    fedilink
    arrow-up
    3
    ·
    edit-2
    8 days ago

    They use the term content creator. It’s the same thing. Biden has been open about collaborating with them in the past

    • AbouBenAdhem@lemmy.world
      link
      fedilink
      English
      arrow-up
      9
      ·
      8 days ago

      Is it the same thing, though?

      Technically, any independent blogger or YouTuber is a “content creator”. But (at least in my impression of normal usage), an influencer is specifically a content creator trying to leverage their “influence” over the purchasing decisions of their followers.

      • SkyezOpen@lemmy.world
        link
        fedilink
        arrow-up
        2
        ·
        7 days ago

        Yeah no, “content creator” makes me think like Sam seder or TYT or maybe destiny. “Influencer” is some Instagram model that gets railed in Dubai porta potties.

      • jeffw@lemmy.world
        link
        fedilink
        arrow-up
        3
        arrow-down
        1
        ·
        8 days ago

        Technically, at least in the old school marketing definition, an influencer is just someone who has enough of the public’s attention to wield influence. You don’t have to be actively trying to sell stuff