From the article,
A community information session on PSHB will be held at Pickering Brook Sports Club at 6.30pm on Wednesday, November 6. The one-hour session includes a 45-minute presentation covering the pest’s biology, life cycle, the types of trees at risk, signs of infestation and how to report suspicious activity.
What we need straight away is a widespread information campaign about how the public can act to stop/limit the borer’s spread.